The phrase identifies a particular sort of apparel chosen for celebratory autumnal occasions. This costume theme generally incorporates parts paying homage to the model Crown Royal, typically leveraging the model’s signature colours (purple and gold) and distinctive packaging design (the bag). For instance, a person may assemble a garment resembling the enduring purple bag, full with gold accents and drawstring particulars.
Such a fancy dress can operate as a type of model appreciation or a lighthearted expression of private fashion. The selection to embody this idea typically stems from a want for a recognizable and distinctive visible assertion. Traditionally, repurposing available objects into costumes has been a well-liked and cost-effective methodology of participation in seasonal festivities. This explicit idea builds upon this custom by incorporating recognizable branding.