The annual promotion provided by the Wendy’s fast-food chain, usually in the course of the Halloween season, entails specifically designed toys distributed with the acquisition of a Frosty dessert. These toys are sometimes Halloween-themed, that includes characters, creatures, or designs related to the vacation. For example, previous promotions have included toys that includes characters from widespread youngsters’s leisure properties wearing Halloween costumes.
The seasonal promotion serves a number of functions. It enhances the shopper expertise in the course of the Halloween interval by providing an extra incentive to buy a selected menu merchandise. From a advertising and marketing perspective, it will increase model visibility and may drive gross sales by way of the creation of collectability and limited-time availability. Traditionally, these promotions have been a recurring a part of Wendy’s advertising and marketing technique, contributing to seasonal income and buyer engagement.
